Author Archive | Lex Nelson

Turn Marketing Failures Into Successes With SWOT

2021 is off to a wild start! The news cycle for the last few weeks has been pure chaos. But you can buck the trend in your business and get your marketing initiatives for 2021 rolling in the right direction. Just answer this question: Are you ready to learn from 2020’s successes and failures? If […]

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A Method To The Madness

A trip down the cleaning aisle of the grocery store 30 years ago was like strolling through a chemical plant. You’d be hard-pressed to find a cleaner that wouldn’t harm your kids, pets, or the planet. But today we see plenty of cardboard cartons and shiny green bottles with “sustainable,” “green,” and “eco-friendly” labels. How […]

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