In the business world, referrals are one of the biggest compliments your business can receive. Increased relationship capital leads to increased value to the customer and is an intangible asset that builds through trust and understanding.
Summer is behind us and we’re officially entering Q3 of the fiscal year. Now is the time to develop strategies to help your small business succeed before the end of the year. Don’t know where to start? We’ve got you covered with 6 strategies that will help your small business finish the year strong.
When you engage in regular, meaningful communication with your audience, you are creating lasting loyalty. While it’s impossible to maintain contact with every customer you’ve ever served, it’s important to stay in touch with as many as possible.
When it comes to increasing profits, business owners tend to focus on optimization and leads. While these 2 factors are very important to growing your business, businesses often ignore other avenues for revenue growth, and one of these secret cash cows is reactivations.
Closing can be tricky, even for the most experienced salespeople. There are no “magic words” that you can say to seal the deal with a prospective buyer. Luckily, there are still tried and true strategies that can make closing easier for you.
When it comes to moving your leads through the sales funnel, a lot of people take time to make important purchasing decisions. They also do not respond well to high-pressure sales tactics. So how do you heat up a prospect while not being too pushy?
“How will people remember me when I’m gone?” We ask ourselves this all the time as human beings. But do we ask it enough as business owners and marketers? Luckily, a little storytelling marketing magic can help create a business legacy that lasts.
Satisfied customers spend more money and refer friends, but too many companies aren’t investing properly in their customer service teams. We break down how bad customer service affects retention and what your business can do to get back on track.
Whether you send a card, give a gift, or offer a discount, let your customers know how much you care! You can’t put a price on loyalty and repeat business. By improving your business's communication for customer service strategy, you build a stronger, more profitable relationship with clients.
Did you know that your mailing list is half of the success of your newsletter? In fact, it impacts your ROI much more than you think. Here’s how you can leverage your mailing list to best suit you and your business.