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fear

The Greatest Obstacle To Originality Is Fear

It’s disheartening to think that there is no such thing as an original idea. Originality feels hard to come by and even harder to achieve. But don’t be deterred or let the obstacles that lay before you stop you from chasing your original ideas. In Originals: How Non-Conformists Move The World, best-selling author and noted […]

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Turn Marketing Failures Into Successes With SWOT

2021 is off to a wild start! The news cycle for the last few weeks has been pure chaos. But you can buck the trend in your business and get your marketing initiatives for 2021 rolling in the right direction. Just answer this question: Are you ready to learn from 2020’s successes and failures? If […]

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slam dunk

Make Every Decision A Slam Dunk

Here’s an experience all entrepreneurs are familiar with: Your company faces a fork in the road, and you’re the only one who can make the call. I’m not talking about the problems that happen when you haven’t delegated properly. I mean the do-or-die, make-it-or-break-it, high-pressure decision-making that only comes your way when you’re the boss. […]

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mistakes

Improve Your Digital Marketing To Avoid Costly Mistakes

In March 2020, I issued a warning to my readers. (And, no, I sadly could not see the future plummeting toward us.) I warned that political advertising spending would drive up the cost of digital marketing. Experts projected $6.7 billion would be spent on political advertising during the 2019–2020 election cycle. I warned business owners […]

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Yoobi: Giving Back To Children In Need

At Newsletter Pro, we know the impact of giving back, especially when it comes to children in need. That’s why every year, we collect donations for foster kids in our Idaho communities with our annual Fostering Christmas event. This is just one of the many reasons we appreciate Yoobi. Yoobi was founded in June 2014 […]

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helping hand

Giving Back With An Eco-Friendly Set Of Shades

It’s increasingly important to actively find ways to make a positive, healthy impact on our world. Hundreds of businesses and people dedicate time, effort, and money to giving back and making the world a better place. Their stories inspire us to reach out and join this important work. Of the many stories of organizations giving […]

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