When you’re trying to convert more leads for your business, it might be tempting to tell your salespeople to turn up the heat. But sometimes, your sales team needs to play the long game — and it starts with building a real relationship with leads.
relationships
There’s an old expression that says “business isn’t personal.” Many business owners live by these words, though not always intentionally. ...
This Friday is Valentine’s Day, folks, and it's a great reminder to not let your personal relationships fall by the wayside. But how are ...
Have you ever thought about how big your company might be today if you’d never lost a customer? It’s an interesting albeit ...
Generally, personal marketing goes beyond the personal sender and influences the message itself.
The last email we received from ...
If you knew the lifetime value and loyalty of a customer depended on their next interaction with you, would you treat them a little bit ...
Happy National Recommitment Month! No, really, it’s a thing.
Have you ever started something totally committed, only to find yourself ...
I once took a survey sent out by a company whose products I buy on a semi-regular basis. You’re probably familiar with these kinds of ...
I witness crimes happening in business all the time. One of the most common crimes is committed by businesses that mean well, and even do ...