How do you start reaping the benefits of well-placed promotional QR codes? This blog will explore the importance of QR codes, how to use them successfully, and ideas for integrating them into your marketing.
small business strategy
Any experienced business owner knows that customer service is a central part of keeping your most valuable customers. But what customer service skills are the most important?
Often, organizations forget to focus on an issue impacting an employee's ability to work: mental health support. Positive mental health leads to lower turnover, higher productivity levels, and less absenteeism over time — saving companies thousands of dollars over time.
Every business wants more sales; the problem is how to get them. Your business might be overlooking a few key elements to make your sales strategy more effective — and in the process, you’re leaving money on the table.
People are clicking — but are they buying? All the web traffic in the world is meaningless if it doesn’t improve your sales. Converting online prospects into sales can be tricky, but read on to discover 6 different ways you can help capture more customers with your clicks.
One of the best things you can do as a business owner is to provide your staff with educational opportunities. Here are some key employee training benefits that can greatly enhance your organization.
When you think about the most successful marketing campaigns you’ve ever seen, what comes to mind? Maybe a campaign that used humor to get its message across. A great marketing campaign stands the test of time and can invoke emotions, memories, or feelings from its viewers.
With many companies deciding to switch to remote work models after the pandemic, it can sometimes be challenging to find ways to ensure ...
If you find yourself constantly chasing the next problem, always looking for cracks in the building of your business — look up. Notice all ...
Customer appreciation can be tricky, but it doesn’t have to be! Sometimes we feel like we owe our customers something for their business, or maybe even that they should owe us for all our hard work. Understanding the difference between gratitude and guilt will improve your relationships with your customers and, ultimately, your business.
You may be asking yourself many questions about the value of design: How do you know what a good design is? What are your clients looking ...
If you’re trying to build relationships with customers, then you can’t underestimate the power of personal storytelling. But how can you tell customers about yourself without oversharing? Here are some tips for creating captivating personal content without saying too much.