Businesses have dozens of ways to market to new customers, but what actually works? Most marketing strategies work for most businesses. However, relationship marketing will bring in more prospects and close more sales.
Building Relationships
This Friday is Valentine’s Day, folks, and it's a great reminder to not let your personal relationships fall by the wayside. But how are ...
I love when a company claims some sort of media is dead, whether it be email, direct mail, or something else, all because the marketing ...
Have you ever thought about how big your company might be today if you’d never lost a customer? It’s an interesting albeit ...
Today, I want to share with you the origins of our Tesla referral program. Our model is based on Elon Musk’s genius marketing ...
Today I'm going to let you in on the best referral marketing strategy for your business: referral partners. Everyone knows referrals are ...
Have you ever wondered if there is one goal or key performance indicator (KPI) that is more important than all others? Is there one single ...
Have you ever wondered if newsletter marketing still works? In this age of social media campaigns, email marketing, and article marketing, ...
​​When we set out to create our 2017 referral program contest, the objective was to have the winners join us for an aerial battle in ...
Referrals are the best type of new customers, and you don’t even need incentives to get them. Every study on the topic of referrals says ...
A couple years back, I was consulting with a client of ours, the owner of a dental practice, about their referral promotion. They were ...
When was the last time you thought about lost or cancelled customers? What about implementing a customer reactivation campaign?
If ...