Well, you’ve done it. You’ve made the decision to start mailing a newsletter. You listened time and again as professionals in your field ...
Small Business Strategy
In an interview with marketing guru Dan S. Kennedy, we spent an hour discussing customer referrals and retention strategies for both B2B ...
It seems like a lot of attention is being paid to online marketing strategies in 2016, but the traditional marketing method of direct mail ...
As Newsletter Pros, we always begin our consultations with a comprehensive look at your current referral marketing strategy. All too often ...
In full, upfront disclosure, I run an internet-based software company called RevenueJump. But having worked for 16 years now with all ...
If you weren't dating in 2015, consider yourself lucky.
Since most of us live behind some kind of smart screen -- hyper-connected and ...
A long time ago in a galaxy far, far away …
You know the familiar blue text as it silently rests on black. Your anticipation builds. You ...
The cultural and business values created by Black Friday pose a serious threat to the relationship between businesses and customers.
As ...
One of the most recognizable names in photography, Kodak's brand has been featured in everything from major films to rap lyrics. So how ...
It was the end of August, and the hot summer sun was finally sinking below the branches of nearby oak trees in small-town Caldwell, Idaho. ...
Recent studies have proven that direct mail is 30 times more likely to elicit a response from consumers than email.
Not only is ...
I want you to take a moment and think about the question in the headline: What do your customers really want? It’s okay, I’ll wait …
If ...