If you’re trying to build relationships with customers, then you can’t underestimate the power of personal storytelling. But how can you tell customers about yourself without oversharing? Here are some tips for creating captivating personal content without saying too much.
It’s the season of harvest, but we’re not just talking about fall vegetables. You’ve nurtured your list for long enough. It’s time to close sales! If you’re stuck on how to grow your print newsletter ROI before next year, start with these simple steps.
Entrepreneurs have access to more business data than ever, but how do you know which numbers matter and which are just a time suck? Here are some of the key performance indicators you probably shouldn’t be ignoring.
Once you understand what you’re trying to communicate with your customers and prospects, you can then decide how often you would like to engage with them.
“Summer slowdown” refers to a lull in sales or productivity for businesses during the summer months. While this may seem like a cause for concern, you can actually use the summer slowdown time to your advantage. Here’s how.
Checking up on your churn rate and maintaining your current client base is crucial. In fact, it’s statistically proven to be more difficult and expensive to find new clients than it is to hang on to the ones you already have. Check out these 3 client-retention tips!
You can’t grow your business if you can’t convert your leads. Many business owners fail to play the long game and miss out on the majority of their leads. With our 8-step plan for long term strategic planning, you’ll convert more leads and boost sales like never before.
Every good small-business owner knows that it pays to have good word-of-mouth marketing. In fact, 78% of people involved in B2B marketing believe that referral programs generate good or excellent leads. Check out our latest blog post to learn more about how to set up a good referral program that can help your business achieve long-term, sustainable growth.
