Have you ever wondered if newsletter marketing still works? In this age of social media campaigns, email marketing, and article marketing, ...
Last year, I went through the process of selling a rental house I owned. As part of the process, I was on the lookout for a real estate ...
When we set out to create our 2017 referral program contest, the objective was to have the winners join us for an aerial battle in ...
Have you ever had a marketing campaign fail? I have many times, and it sucks. All that invested time and money goes up in ...
Referrals are the best type of new customers, and you don’t even need incentives to get them. Every study on the topic of referrals says ...
Let me ask you a question. If you had a single lead source — just 1 customer — that generated 95% of your new leads and sales, would you ...
A couple years back, I was consulting with a client of ours, the owner of a dental practice, about their referral promotion. They were ...
As entrepreneurs and business owners, we face setbacks all the time. How we handle these setbacks — and manage public relations in the ...
I am often confused by the decisions normally very smart entrepreneurs make when it comes to marketing, sales, and company growth. It’s as ...
It takes one hell of a constitution to take on a $4 billion corporation. But that’s exactly what Ben Cohen and Jerry Greenfield, a couple of hippies with an ice cream parlor in Vermont, did. And yes, we are talking about the famed Ben and Jerry who founded the much beloved Ben & Jerry's Ice Cream.
An Interview With Shaun Buck
When a dental practice is looking to eliminate patient attrition and multiply referrals, they turn to Shaun ...
Most businesses -- yes, even yours -- go about marketing all wrong. I have been helping small business owners for many years (I define ...