How did sci-fi grow into mainstream popularity? While “Star Wars” or “Star Trek” may be the easy answer, it’s a little more complex than that — and there’s a ton that marketers can learn from the sci-fi phenomenon.
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Every good small-business owner knows that it pays to have good word-of-mouth marketing. In fact, 78% of people involved in B2B marketing believe that referral programs generate good or excellent leads. Check out our latest blog post to learn more about how to set up a good referral program that can help your business achieve long-term, sustainable growth.
Small-business owners have always relied on their ability to adapt quickly — but how quickly can they respond to trending topics and issues without seeming too late or annoying? Here’s how to avoid sounding like “the boy who cried wolf.”
So, your customers are jumping ship to your competitors — how do you make them stop? In this week’s blog, we share 3 retention marketing strategies that will come to your rescue this year.
We’re thrilled to create print newsletter campaigns that empower your customer retention and referral rates, but when it comes to direct ...
Springtime provides a great opportunity for new growth in many areas, including your business. That’s why we’re encouraging small-business ...
Are your retention tactics working? Research shows that 70% of the buying experience is based upon how the customer feels they’re being treated. Here are 6 retention tips for keeping your customers engaged and satisfied without breaking the bank!
We work with a lot of great small businesses at Newsletter Pro — always with the goal of advancing their business to new heights. This case study follows one of our clients, Petersen Pet Hospital, as they improved their retention rates through their newsletter.
Finding inspiration is crucial as an entrepreneur, and surrounding yourself with powerful movies and TV shows is a great way to do that. ...
Whether you send a card, give a gift, or offer a discount, let your customers know how much you care! You can’t put a price on loyalty and repeat business. By improving your business's communication for customer service strategy, you build a stronger, more profitable relationship with clients.
Did you know that your mailing list is half of the success of your newsletter? In fact, it impacts your ROI much more than you think. Here’s how you can leverage your mailing list to best suit you and your business.
Why do people buy Oreos instead of store brand chocolate-and-creme cookies? The answer is simple — for that person, buying Oreos is a ...