Have you ever suffered from a streak of bad luck?
Maybe a string of business deals fell through, a meeting didn’t go according to ...
marketing
Here’s some great news: The economy is rolling along, and all is good. But there’s one side effect of a good economy that can hurt every ...
If you want to know how to build your brand, listen to Gary V. What started as an unfussy, innovative approach to selling wine took Gary ...
Developing and deploying the right marketing strategy is one of the most significant roadblocks every entrepreneur faces. Ask any small ...
Some people simply don’t like to write copy. I get it — writing copy is not easy, and when you first start out, it can be ...
“How do you get people to talk about the colon around the dinner table?”
This was the head scratcher that Jeffrey and Neal Harmon, ...
One of the biggest crime waves in the early and mid-2000s was identity theft. Criminals worked their way ahead of law enforcement, ...
Customer conversation and generating sales go hand in hand, but their relationship isn’t as simple as you might think. Talking with ...
Let’s face it: Content marketing has hit a wall. Everyone is looking for the next unique way to engage the broadest demographic possible, ...
Selling is more difficult than ever because the rules of the game have changed. But few people and companies have evolved. When you try to sell in 2018’s economy using a sales process from 1996, you’re bound to be disappointed with your results.
In February of 2016, L Brands, the parent company of Victoria’s Secret, fired star CEO Sharen Turney. The new CEO, Stuart Burgdoerfer, ...
Have you ever wondered if direct mail still works for companies today? Or why companies spend billions of dollars annually on direct mail? ...