![Make The Jump Into Targeted Local Marketing](https://newsletterpro.com/wp-content/uploads/2018/01/BlogImage2.20-400x284.jpg)
Last year, I went through the process of selling a rental house I owned. As part of the process, I was on the lookout for a real estate ...
![What Top Gun Can Teach You About Your Referral Program](https://newsletterpro.com/wp-content/uploads/2018/02/How-To-Have-A-Top-Gun-Referral-Program-400x284.jpg)
When we set out to create our 2017 referral program contest, the objective was to have the winners join us for an aerial battle in ...
![The 4 Things Every CEO Needs To Continue Driving Growth](https://newsletterpro.com/wp-content/uploads/2018/02/BlogImage2.27-400x284.jpg)
Do you want your company to thrive? Do you want your company to grow? These may seem like silly questions, but for some, the answer is no. ...
![Why Your Marketing Campaign Isn’t Working](https://newsletterpro.com/wp-content/uploads/2022/04/WhyYourMarketingCampaignIsntWorking-400x284.jpg)
Have you ever had a marketing campaign fail? I have many times, and it sucks. All that invested time and money goes up in ...
![Confessions of an Entrepreneur](https://newsletterpro.com/wp-content/uploads/2018/01/ConfessionsOfAnEntrepreneu-400x284.jpg)
If you’ve ever studied copywriting, you’ll know that fear is a powerful motivator. People are always looking to avoid pain. ...
![How To Get Referrals Without Offering Incentives](https://newsletterpro.com/wp-content/uploads/2018/01/GettingReferrals-400x284.jpg)
Referrals are the best type of new customers, and you don’t even need incentives to get them. Every study on the topic of referrals says ...
![Relying On 1 Lead Source Is A Recipe For Disaster](https://newsletterpro.com/wp-content/uploads/2017/11/TheStrategyofOne-400x284.jpg)
Let me ask you a question. If you had a single lead source — just 1 customer — that generated 95% of your new leads and sales, would you ...
![Leadership: The Hardest Aspect Of Entrepreneurship](https://newsletterpro.com/wp-content/uploads/2017/11/MostDifficultPartOfOwningABuisness-400x284.jpg)
There is a saying that goes, “Business would be easy if I didn’t have any customers or employees.” While that fantasy might make things ...
![The Exaggerated Death of Offline Media](https://newsletterpro.com/wp-content/uploads/2017/11/deathofofflinemedia-400x284.jpg)
If you go online right now and look at business news websites, you will find a staggering amount of stories on how great digital media is, ...
![The Reason Your Referral Promotion Isn’t Working](https://newsletterpro.com/wp-content/uploads/2017/11/thinkbigreferrals-400x284.jpg)
A couple years back, I was consulting with a client of ours, the owner of a dental practice, about their referral promotion. They were ...
![Why You’re Not Getting More New Customers](https://newsletterpro.com/wp-content/uploads/2017/10/handlethetruth-400x284.jpg)
When I first set out to build The Newsletter Pro, I was just looking to gain a few million dollars in revenue and gather a few new ...
![Behind The Scenes Of A Killer Customer Reactivation Campaign](https://newsletterpro.com/wp-content/uploads/2022/03/AdobeStock_303321477-400x284.jpeg)
When was the last time you thought about lost or cancelled customers? What about implementing a customer reactivation campaign?
If ...