Revitalizing Direct Mail in the Digital Age
In the era dominated by internet and email communication, concerns have arisen about the ...
Marketing
In today's content-driven world, the copy you write on your website and marketing matters. And while you've done a great job starting a ...
If you’ve been tuned into the marketing world lately, then you’ve probably heard about ChatGPT. An AI-generated chatbot, ChatGPT has gone ...
Some may argue that email marketing is in the past. But sending information to your consumers’ inboxes can boost business and strengthen relationships if it’s done right. Here are five strategies you should implement in your email campaigns today!
When it comes to building relationships with your audience, increasing your perceived credibility, and enhancing your brand recognition, we cannot overstate the importance of a newsletter.
Here are just a few of the key ways a newsletter can supercharge your business.
Learning how to find engagement rates is vital in determining how effective your online content is based on your business goals. Do you understand the different types of engagement metrics? Read on to learn more and start getting more audience interaction today.
Working for your business should be about more than a paycheck for your employees. It should be a place where they can grow and thrive professionally. This is the importance of training in the workplace, and giving your team a chance to learn has major payoffs for their well-being and your business.
Maybe you’re considering starting a newsletter (either personally or for your business), or perhaps you already have one. Either way, if you want to know how to make your newsletter stand out, you’ve come to the right place.
With over a decade of experience writing captivating, engaging newsletters, we know a few things about optimizing your content. We also know where lots of people go wrong when writing their newsletters.
Read on to learn more.
Why is customer retention so important? Most business owners struggle to foster long-term relationships with existing customers. This complete guide to long-term retention is sourced from our over a decade of experience in helping businesses to successfully increase their retention rates.
Your business likely has a number of marketing strategies it employs, but you may be surprised to find that the one that can have the biggest impact on your bottom line is actually led by your customers! This strategy is called word-of-mouth marketing, and it proves that gossip can be a good thing. Read on to find out how you can get your customers talking.
The right story can completely change how customers look at your business. If you want to improve your brand loyalty while attracting new customers through your doors, read on to discover how to develop strong storytelling skills for your marketing efforts.
Every business leader has their own ideas about how to provide customers with an ideal experience. But is there a customer service golden rule everyone should follow? We think there is! Actually, there are 2, and you can start implementing them right away.