Maybe you’re considering starting a newsletter (either personally or for your business), or perhaps you already have one. Either way, if you want to know how to make your newsletter stand out, you’ve come to the right place.
With over a decade of experience writing captivating, engaging newsletters, we know a few things about optimizing your content. We also know where lots of people go wrong when writing their newsletters.
Read on to learn more.
Why is customer retention so important? Most business owners struggle to foster long-term relationships with existing customers. This complete guide to long-term retention is sourced from our over a decade of experience in helping businesses to successfully increase their retention rates.
As an entrepreneur, you’ve likely heard a lot of buzz about how to nurture customers in today’s business environment. More importantly, do you know why you should nurture customers? Because you want and need repeat business. You want satisfied clients who will sing your praises and naturally refer you to family and friends. Business relationships are important to you.
The right story can completely change how customers look at your business. If you want to improve your brand loyalty while attracting new customers through your doors, read on to discover how to develop strong storytelling skills for your marketing efforts.
A consumer isn’t going to give your marketing the time of day if it isn’t entertaining. Boring content just doesn’t cut it anymore. Here’s what you can take away from “edutainment” marketing.
Marketers spend much time finding innovative strategies for attracting new customers to their business. However, marketers often exclude one critical demographic: current customers. Here are the benefits of customer relationship marketing.
Once upon a time, there was a business that wanted to engage its audience and drive sales by inspiring its customers. They searched far and wide before they finally found it: the power of storytelling in marketing! This age-old tactic markets your brand in a way people find relatable and interesting, so your business can have the happily ever after it deserves.
Custom marketing allows you to deliver the right message to the right audience at the right time, every time. But what are the advantages of customization in marketing?