In today's content-driven world, the copy you write on your website and marketing matters. And while you've done a great job starting a ...
marketing
If you’ve been tuned into the marketing world lately, then you’ve probably heard about ChatGPT. An AI-generated chatbot, ChatGPT has gone ...
Some may argue that email marketing is in the past. But sending information to your consumers’ inboxes can boost business and strengthen relationships if it’s done right. Here are five strategies you should implement in your email campaigns today!
When it comes to building relationships with your audience, increasing your perceived credibility, and enhancing your brand recognition, we cannot overstate the importance of a newsletter.
Here are just a few of the key ways a newsletter can supercharge your business.
Learning how to find engagement rates is vital in determining how effective your online content is based on your business goals. Do you understand the different types of engagement metrics? Read on to learn more and start getting more audience interaction today.
Will ChatGPT Replace Content Writers?
Maybe you’re considering starting a newsletter (either personally or for your business), or perhaps you already have one. Either way, if you want to know how to make your newsletter stand out, you’ve come to the right place.
With over a decade of experience writing captivating, engaging newsletters, we know a few things about optimizing your content. We also know where lots of people go wrong when writing their newsletters.
Read on to learn more.
As an entrepreneur, you’ve likely heard a lot of buzz about how to nurture customers in today’s business environment. More importantly, do you know why you should nurture customers? Because you want and need repeat business. You want satisfied clients who will sing your praises and naturally refer you to family and friends. Business relationships are important to you.
Your business likely has a number of marketing strategies it employs, but you may be surprised to find that the one that can have the biggest impact on your bottom line is actually led by your customers! This strategy is called word-of-mouth marketing, and it proves that gossip can be a good thing. Read on to find out how you can get your customers talking.
Every business leader has their own ideas about how to provide customers with an ideal experience. But is there a customer service golden rule everyone should follow? We think there is! Actually, there are 2, and you can start implementing them right away.
A consumer isn’t going to give your marketing the time of day if it isn’t entertaining. Boring content just doesn’t cut it anymore. Here’s what you can take away from “edutainment” marketing.
Marketers spend much time finding innovative strategies for attracting new customers to their business. However, marketers often exclude one critical demographic: current customers. Here are the benefits of customer relationship marketing.