In the business world, referrals are one of the biggest compliments your business can receive. Increased relationship capital leads to increased value to the customer and is an intangible asset that builds through trust and understanding.
When you engage in regular, meaningful communication with your audience, you are creating lasting loyalty. While it’s impossible to maintain contact with every customer you’ve ever served, it’s important to stay in touch with as many as possible.
When it comes to increasing profits, business owners tend to focus on optimization and leads. While these 2 factors are very important to growing your business, businesses often ignore other avenues for revenue growth, and one of these secret cash cows is reactivations.
“How will people remember me when I’m gone?” We ask ourselves this all the time as human beings. But do we ask it enough as business owners and marketers? Luckily, a little storytelling marketing magic can help create a business legacy that lasts.
Satisfied customers spend more money and refer friends, but too many companies aren’t investing properly in their customer service teams. We break down how bad customer service affects retention and what your business can do to get back on track.
Whether you send a card, give a gift, or offer a discount, let your customers know how much you care! You can’t put a price on loyalty and repeat business. By improving your business's communication for customer service strategy, you build a stronger, more profitable relationship with clients.
Did you know that your mailing list is half of the success of your newsletter? In fact, it impacts your ROI much more than you think. Here’s how you can leverage your mailing list to best suit you and your business.