Entrepreneurs have access to more business data than ever, but how do you know which numbers matter and which are just a time suck? Here are some of the key performance indicators you probably shouldn’t be ignoring.
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With back-to-school season right around the corner, lots of parents and business owners are in a period of transition. That means this is your perfect opportunity to wow your audience by using some great back-to-school content ideas.
When it comes to building your public brand image, it pays to have good word-of-mouth marketing. After all, what could be better than free ...
Employee health makes a big difference when it comes to job performance, and improving your staff members’ access to fitness resources could result in reduced costs, higher productivity, and better job satisfaction ratings
Ever wondered why we work 1–2 months ahead of schedule? It might seem crazy to talk about Thanksgiving in August or September, but there's a good reason why we work so far ahead in the publication timeline — and you might even be able to help.
When you engage in regular, meaningful communication with your audience, you are creating lasting loyalty. While it’s impossible to maintain contact with every customer you’ve ever served, it’s important to stay in touch with as many as possible.
Our team is always looking for new ways to serve our customers and our community, and we’re excited summer 2022 is shaping up to be a time of growth, improvement, and new awesome memories. Here’s what we’re working on so far.
When you’re trying to convert more leads for your business, it might be tempting to tell your salespeople to turn up the heat. But sometimes, your sales team needs to play the long game — and it starts with building a real relationship with leads.
A company’s Google rating can be extremely stressful for a business owner. There are all sorts of reasons why your reviews or ratings may not be accurate or fair, 90% of Americans rely on online reviews while looking for products and services. Here’s how you can make the best of it, no matter what.
When it comes to increasing profits, business owners tend to focus on optimization and leads. While these 2 factors are very important to growing your business, businesses often ignore other avenues for revenue growth, and one of these secret cash cows is reactivations.
By providing great service to your current customers and increasing retention rates, you’ll set your business up to flourish this summer and all year long.
Closing can be tricky, even for the most experienced salespeople. There are no “magic words” that you can say to seal the deal with a prospective buyer. Luckily, there are still tried and true strategies that can make closing easier for you.