Newsletter Pro

How Much Communication Is Too Much?

How Much Communication Is Too Much?

Have you ever wondered if you communicate too much or too little with customers and prospects? With too much communication, people opt out and stop paying attention. With too little communication, you miss out on sales. Either your competition got to them before you did — or an existing customer leaves and goes to a competitor because they feel they don't matter to your company. In short, having the wrong communication strategy costs you loads of money in one way or another. Read on to find out how you can ensure your communication frequency is just right.
What Does My Project Manager Really Do, Anyway?

What Does My Project Manager Really Do, Anyway?

When you work with us at Newsletter Pro, many hands come together to create your newsletter. While it might be obvious what some team members do for your campaign, others may not be so apparent. You may even catch yourself wondering, “What does my project manager really do, anyway?”
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