In the No B.S. Guide to Maximum Referrals & Customer Retention, business coach and consultant Dan S. Kennedy and customer retention ...
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Trying to decide which awesome direct mail strategy to use in your marketing? One great way to generate leads is sending business ...
It can take a while to wrap your head around the fact that marketing never ends. As long as you’re in business, you don't just execute a ...
Once a year, I hold an annual planning meeting with the members of my sales team. When someone tells me I’m needed in any daylong, meeting ...
Great marketers appeal to their demographic’s emotions by creating a clear and concise message. Feel like giving your marketing message ...
You can throw all the money you want at your marketing campaign. You can spend tens of thousands of dollars on branding, landing pages, ...
When was the last time someone referred a product or service to you? Last week? Today at lunch? Chances are, you recently made a purchase ...
To fully illustrate the idea of brand evolution and the considerations involved, we need to tell you a story.
This is the story of ...
On an ordinary Wednesday afternoon, I walked up to the mailbox and pulled out the usual pile of bills, letters, and other correspondence. ...
In case you haven’t heard, our "No B.S." book launch for referrals and retention was featured on Entrepreneur.com!
The Newsletter Pro ...
In an interview with marketing guru Dan S. Kennedy, we spent an hour discussing customer referrals and retention strategies for both B2B ...
When I first started The Newsletter Pro in 2011, the company was actually called Solution Marketers.
We sold three products: The first ...