By providing great service to your current customers and increasing retention rates, you’ll set your business up to flourish this summer and all year long.
marketing
If your business isn’t bringing enough leads to grow, your marketing may be stuck in the 1990s! Try using this digital marketing strategy today to generate more leads and bring your lead generation into the 21st century.
Once you understand what you’re trying to communicate with your customers and prospects, you can then decide how often you would like to engage with them.
It can be hard to plan a solid social media strategy with so much contradictory information circulating. Today, we’re hoping to settle the score on “cross-posting” and “reposting,” and explain why they can benefit your business and help you to get the most out of your content.
Social media can be tricky for small businesses, especially if you have a limited marketing team. Luckily, many tools and platforms make managing your business accounts a breeze!
List segmentation is one of the best and easiest ways to improve your print and email marketing campaigns. This strategy allows you to send specialized offers to different groups within your audience — making it easier to connect with your customer and raise your bottom line.
“How will people remember me when I’m gone?” We ask ourselves this all the time as human beings. But do we ask it enough as business owners and marketers? Luckily, a little storytelling marketing magic can help create a business legacy that lasts.
You know that Newsletter Pro has copy editors — but you may not know that they do far more than fix grammatical errors. Here’s why our team loves having an editing department, and why your content benefits from having them on your side!
When marketing fails, it’s disappointing. But there is good news: A failure means a lesson. We have learned a lot over the years as small-business professionals, and chief among them is how not to make the same marketing mistakes over and over again.
Email is one of the quickest and cheapest forms of communication with your clients and prospects. On the one hand, it can be used for ...
If you run a business, then you may have been told you need to have a page on every social media platform. While maintaining a strong social media presence is important for any business, we have 3 reasons why businesses should focus on quality over quantity when it comes to planning their social media and marketing strategies.
The type of content you put out says a lot about your brand. That’s why it needs to be taken seriously. But how can you ensure that your content is up to snuff? You can start by prioritizing quality over quantity when creating high-quality content.